Episode 153: How Much Do You Believe in Your Own Products and Services?

Do you genuinely believe that what your business offers can change the lives of your audience? In this quick tip episode, Fiona shares the importance of believing in your own products and services. Listen now as she shares her mindset tip and inspires you to be “Gone With The Wind fabulous”!

Topics discussed in this episode: 

  • Introduction

  • Kenya Moore and being “Gone With The Wind fabulous”

  • Do you believe in your products and services?

  • Conclusion


Get in touch with My Daily Business Coach


Resources and Recommendations mentioned in this episode:

Episode transcript: 

Hello, and welcome to episode 153 of the My Daily Business Coach Podcast. Today, it is a quick tip episode it is in what I call it a Mindset Tip. Mindset. Yeah, mindset tip, I guess I would say, and not just mindset. I mean, it's kind of money as well. Oh, goodness, it's all good things. Anyway, before we get stuck into that, I just want to do a massive shout out to so many people who've left reviews for this podcast, I read every single one of them. I absolutely love them. I should probably add them into this podcast. Maybe that's something we'll do for 2022. Because I just love them.

Honestly, I just love reading through them. I love hearing how this podcast has helped you. I love in some cases, people say what type of business they've run. And yeah, just love it. And trust me, I do a bit of stalking too, like, I go and have a look at like the name and I have a look at like Instagram names. And yeah, I absolutely love it. So if you have not left a review, and you have found this podcast useful in some way, I would please I've got my hands crossed like a prayer like the prayer emoji. So so so love it, if you're able to leave a review and you know better yet if it's a text review, and you can actually tell me, what exactly is you know, most helpful for you maybe what business you're in, or anything else that's going to help us create really great content for you next year. And it's just a lovely way to connect.

Of course, you can also drop me an Instagram DM, I'm at @mydailybusinesscoach. So today, like I said, it's quick tip episode. Before I get stuck in I'm literally looking at these beautiful gum trees and just knowing that summer is literally days away, and I cannot wait. We have such a long awaited summer here. Yeah, just looking at the beautiful nature that I'm surrounded by. And giving so much thanks and appreciation and gratitude to the traditional custodians and the people who are in this land the Wurundjeri people of the Kulin nation, and I pay my respects to their Elders past, present and emerging and acknowledge that sovereignty has never been seated. And we have so so so much that we all need to do to make Australia an amazing place for everyone, especially our First Nations people and people who held this land for gosh, 70,000 years. It's just my absolute heartfelt acknowledgement and respect to anyone who's listening, who is indigenous or First Nations. And of course, as I said, my acknowledgement and respects to the past, present and emerging Elders. So let's get stuck in to today's quick tip episode.

So I have mentioned before on this podcast, if you are an avid listener, you may have picked it up that I watch trash TV, I'm not afraid to acknowledge that I love it. Currently, I'm watching oh my goodness, when I discovered this one, believe me, I actually said to my husband, whoa, this reality TV show has been made for me. So I'm currently watching one that is God. I can't remember the name of it. It's basically about polygamous and they're on their search for their next sister wife. I think it's Seeking Sister Wife. And basically it's like the bachelor, but polygamous families. It's actually fascinating. Anyway, I digress. I watch trash TV and one of those series that I love that I've watched every single episode of his Real Housewives of Atlanta. And within that is the brilliant, beautiful, Kenya Moore, and Kenya Moore, if anyone has not watched it, is one of those women who just is proud of who she is.Fabulous, fierce, gorgeous, not gonna take any BS vulnerable at times, but very little actually, she could be more. Probably she is. But that's not her character. But early on in the piece or not even early on, maybe like a few years ago, she had a kind of meme going around, because she had said, this thing on Real Housewives of Atlanta, and it had been made into a meme. And actually, I may be corrected, but I think she even created a song from her saying this. So what did she say? She said, "I'm fabulous. I'm Gone With the Wind fabulous." And it became kind of her catch cry. And you know what, while I'm here, I also don't know this to be true. So please Beyonce's lawyers don't come at me. But she was also I feel like one of the first to be like, I twirl on my haters, because her big thing is twirling. And I guess that was a couple of seasons ago. But I do know that Beyonce watches this, and which is not the reason I watch it. But you know, just commonalities there. But I know that Beyonce used I twirl on my haters in one of her Lemonade songs.

Anyway, my point is Kenya Moore, constantly says, "I'm fabulous. I'm Gone With the Wind fabulous."

Now when I teach my Marketing For Your Small Business course, which is always available, by the way, at marketingforyoursmallbusiness.com. I tell people, I ask people, do you think that you're fabulous? Do you think that what you sell is really awesome? Like, do you believe in your products and your services, because if you don't believe it's gonna be near on impossible for anyone else to believe. You need to think that what you're putting out actually helps people in some way. So often when I work with people, and we're working about on marketing, or we're working on branding, or working on mindset, or money or anything else actually, money is I think I mentioned that Kenya Moore in the Money Mapping course as well. But I asked them this question, how are people's lives changed and improved with what it is that you offer? And I know that so many times people be like well, their life isn't really, you know, majorly changed because they bought a handbag? Or, you know, oh, my gosh, like, they bought a cup from me, how does that change their life, you need to really, honestly, genuinely believe that that cup is going to give them a pep in their step every time they make a cup of tea.

So I'm currently looking at a cup that let me see by Adam Hayes, it looks like produced by U Studio Design. And it is a cup that I bought in mag nation, a good probably four years ago, or maybe three years ago, I know it was pre COVID. And it says, "Today is a good day.", I regularly choose this cup out of the cup cupboard. Because I may not feel like it's a great day. And I am giving myself this little marker of motivation to get my day started. So that is how this cup has improved my life. Because honestly, I will look at it. And I'll look at it many times in the course of the day, if I go in and out of the office, get more cups of tea. "Today is a good day."

And I think yeah, today is a good day. Today is a good day. What is great about today, and I think that and I know that sounds super cheesy. But that is just one example of something that I have bought that has improved my life. So, I would ask you today to really consider,

·    Do I believe in my products?

·    Do I believe that they're amazing?

·    Do I believe that what it is in my office, whether they're service products both actually helps people?

·    Do I believe that it changes people's lives?

It might be a small way, aka like me looking at this and going today is a good day. But you never know what the repercussions of that means looking at a cup and thinking, yeah, what is great about today, instantly changes my mindset. And then that may make me more friendly to you know who I'm working with. It could make me more friendly to you know, a stranger in a store that I'm going to it could make me a better mum. It could make me a nicer wife.

I mean, the list just goes on and on and on. So I'd be asking yourself, Do I believe in my product or service? Do I think and know that it is changing people's lives? And do I think that I'm Gone With the Wind fabulous, and the business is gone with doing fabulous as well. It could be both, but I guess this is a business podcast, but thinking about your business. Do I believe that my business is fabulous.

And if you don't, if there's a little part of you that picks up is like, Oh, this is not fabulous, or my business doesn't change people's lives, I would ask yourself to really reflect on why you think that it doesn't, why you think it's not fabulous, and how you gonna change things, so that you can feel so proud of your business. 

One of the things I often talk to people is I want to help you love your business, not love it in that you've got to work 24/7 and grind, grind grind, because I'm so anti that, but love it in that you feel proud of it, that it aligns with your values and beliefs, that you really do think that it helps people. Because if you love your business, if you believe in what it is that it genuinely helps people that is genuinely changing people's lives, you will honestly just put out such a different energy. And I'm not saying oh my gosh, you know, suddenly everything you ever want will come to you. But I know I know from working with so many 1000s of small business owners that sometimes that shift in mindset. And that shift will really help you understand how to market better how to change things in your branding, how to really go out and be a figurehead and a spokesperson for your business, and how to really get that connection and break through the noise because your content is valuable. It connects it's real authentic, it shows your humanity.

All of those things are so much easier to tap into when you believe in what it is that you sell. So that is it for today's quick tip episode. Really thinking about how does my business, my products, my services, or my business just as a whole as well? How does it change people's lives? And do I really believe in products and services that I'm selling?

If you want a transcript of this including a link to Kenya Moore and her Gone With the Wind fabulous song? Check out mydailybusinesscoach.com/podcast/153 And over there you'll find the full transcript of this episode. That is it for today's quick tip episode. As I mentioned in this podcast, I do have various courses Some involve Kenya Moore, some do not. And you can find all of them over at mydailybusinesscoach.com/shop. That is it for today's episode. Thank you so much for listening. I'll see you next time. Bye. 

Thanks for listening to the My Daily Business Coach podcast. If you want to get in touch you can do that at mydailybusinesscoach.com or hit me up on Instagram at @mydailybusinesscoach.

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Episode 154: From Idea to Product, How Adam Jelic Turned MiGoals Into Australia's Leading, Empowering, Stationery Brand

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Episode 152: 10 Books To Inspire You After A Tough Year